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Plum, a miracle of nature - its hidden virtues finally revealed !

It doesn't count as plums,

its nutritional virtues are impressive! !

Beneficial for the body and very nourishing for the skin.

Its ancient origins

Cultivated for millennia, the plum has many virtues... Highly prized by the Egyptians for their virtues, dried plums also accompanied their deaths in the pyramid tombs. Plums were also present in Syria, where the Crusaders returned from an unsuccessful expedition with nothing but plum trees, giving rise to the expression “pour des prunes” (“for plums”), meaning “for nothing”: “They went there for plums!

Plums arrived in France during the Middle Ages, and were very popular during the Renaissance. The “Reine-claude” variety is named after Claude de France, one of François I's wives, who was very fond of plums.

Prune d'Ente is a variety used in the South-West to make the famous Agen prunes.

A Vitamin Nugget

Plums are rich in Vitamins A, B, C and E, which help the body function properly and stimulate memory and the immune system. Its vitamins are also highly beneficial for skin care!

Vitamins C and E in particular are renowned for their anti-aging properties.

Plums are also rich in minerals such as potassium, magnesium, calcium and phosphorus. These are undeniable advantages for remineralizing devitalized skin.

Its anti-aging virtues are also explained by its richness in fatty acids, specifically oleic acid or omega 9, linoleic acid, omega 6, palmitic acid and stearic acid. These nutrients play an important role, conferring protective, plumping, nourishing and softening properties.

They help reinforce the skin's hydrolipidic film. Fragile, it can easily become unbalanced, leading to dryness and premature aging of the skin.

A genuine external protective barrier against the development of micro-organisms and external aggressions, it helps the epidermis retain its suppleness, radiance and moisture.

Its benefits for the body

  • Good for the heart

It regulates blood pressure, thanks to the presence of potassium. They reduce bad cholesterol and protect the arteries. As a natural health preventive, plums limit the risk of cardiovascular disease.

  • Beneficial for transit

Thanks to its plant fiber content, plum is a powerful laxative, accelerating and facilitating transit. Particularly useful in cases of constipation. It purifies the digestive tract and perfectly regulates transit. Packed with water, the plum is an effective diuretic, and therefore has excellent hydrating properties. It also reduces urinary disorders and improves micturition.

The ultimate anti-aging treatment, bursting with antioxidants

Plums are one of the richest fruits in antioxidants, making them one of the best natural anti-aging skincare products. Packed with powerful antioxidants that protect our cells from damage caused by free radicals, antioxidants are highly effective in preventing the development of cancer cells and premature aging of skin and cells.

Vitamin E is a free-radical scavenger, fighting cell ageing and protecting against the signs of time. It offers better protection from the sun's rays, which in the long term can cause skin dryness, wrinkles, cracks and pigmentation spots.

Thanks to its protective & antioxidant virtues, plum is an invaluable aid in maintaining youthful, plump skin. Fighting the loss of skin elasticity, it preserves collagen fibers, which are essential for the fluidity and resistance of cellular tissues. These fibers are essential to the skin's natural healing process. Plum restores tone and vitality to skin of all types and ages. It maintains the skin's natural radiance.

Plum is perfect for devitalized skin

Nourishing and emollient, plums are rich in monounsaturated fatty acids, including oleic acid, as well as vitamin E. An excellent nourishing skin care product, plum's penetrating properties provide deep, intensive hydration. It strengthens cell irrigation, fights skin dryness and promotes continuously radiant, soft and supple skin. Good fortifying and moisturizing hair care. Suitable for all skin and hair types. Perfect for regenerating even the most fragile, sensitive skin, such as that of infants, as well as damaged hair.

Softness itself, ideal for sensitive skin

Its softening properties will delight delicate skin. Oleic fatty acid, a member of the omega-9 family, is present in sebum, and its role is to nourish and preserve the softness and suppleness of skin and hair. It prevents the appearance of skin dryness and stretch marks. Plum's virtuous active ingredients quickly penetrate the skin, acting on both the surface and deep-down. Plum leaves skin soft, supple, silky and plumped...

How can I protect my skin over the long term?

Where to find a Good Protector, Repairer, Regenerator ?

Thanks to its reparative, regenerative and protective properties, plum is an ultra-efficient skin care product for the long term. Ideal for both preventive and highly nourishing repair care, plum is the essential skin care product with multiple benefits.

Oleic and linoleic acids maintain and improve the skin's lipidic film, providing a real barrier against external aggression and protecting against dehydration and inflammation.

They play a part in the repair mechanism of cellular tissues. They rapidly heal lesions and stimulate cell renewal. In this way, they soothe the skin, accelerating healing, repairing damaged surfaces and regenerating the skin.

Palmitic acid and stearic acid also improve the skin's barrier function, helping to prevent dermatological problems.

These active ingredients with antimicrobial properties neutralize the effects of bacteria on tissues, thus combating skin discomfort, impurities, pimples, infections and dandruff.

Vitamin E fortifies capillary fibers and significantly reduces hair loss. Plums prevent UV rays, dehydration and multiple aggressions.

Which shape to choose ?

It's preferable to use the purest form possible in addition to the fruit, as oil is the form that best preserves the plum's active ingredients.

Recently launched, precious plum oil is the fruit of a fine French innovation 🇫🇷

One fine day, small producers from a plum orchard in the South-West of France were growing the Prune d'Ente variety, marketed ripe or dried as Pruneaux d'Agen,

So amazed by its rich benefits, they came up with the brilliant idea of converting their waste plum stones and, more precisely, plum kernels into precious plum oil, unique in the world!

What a surprise when they discovered this precious calyx of fluid lightness, intoxicating them with its subtle gourmet scent, delighting their taste buds with its sweet tone and immediately comforting their skin. Smiling with well-being as they soaked up the virtues, they knew... That they were witnessing a Miracle of Nature!

Since then, they've grown even more grateful to Mother Nature, thanking her daily for her generosity.

Thanks to the gentlest possible manufacturing process for the active ingredients, the oil is obtained using traditional ancestral methods by 1st cold pressing, with no additional alterations or manipulations that would degrade its quality. No harmful chemical substances are added, nor is it hydrogenated, heated or blended with other oils to attenuate its properties.

As a dry oil, it leaves the skin feeling dry and non-greasy, so you won't feel any heaviness or residue if you use it sparingly.

How do I use it ?

Awarded for its nutritive and protective benefits, the plum is a true Swiss Army knife of beauty. Its oil can be applied to the skin to prevent the free radicals responsible for the signs of premature skin aging, or used as a body or hair care product, or as a treatment for the organism.

  • Cutaneous application tips :

Simply take a few drops of this precious oil in the palm of your hand, apply to clean skin and massage gently into the skin.

To perfect and optimize your skincare routine and balance your skin, we strongly recommend applying a natural regenerating cream afterwards, such as La Crème Merveille des Landes Bio, bursting with the benefits of the South, an exceptional French terroir.

  • Hair application tips :

Apply plum oil as a mask to ends and lengths before shampooing. Leave on for several hours or even overnight, then shampoo.

Add a few drops to a natural creamy after-shampoo mask or directly to your shampoo.

Treat your skin to a regenerating, soothing and enchanting body massage, combining plum oil with an olive oil base or, for those with a sweet tooth, directly with pure plum oil.

Take 1mL / day as an oral treatment for 1 month, renewable.

Enhance your dishes with its subtle flavor.

How often ?

As much as you like! Without moderation!

  • Non-greasy, it can be applied 2 times a day, morning & evening

or once a day, as you wish, or as your skin needs dictate.

  • 1 to 2 times/week as a hair mask

  • 1 to 2 times/week as a body massage

  • 1-month renewable treatment




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